*อ่านรายละเอียดเพิ่มเติมเกี่ยวกับคุณสมบัติ ความพร้อมใช้งาน และนโยบายของ Super Chat และ Super Stickers ได้ที่นี่ สำหรับคุณสมบัติ ความพร้อมใช้งาน และนโยบายของ Super Thanks สามารถดูได้ที่นี่
มุกพิม อนันตชัย
หัวหน้าฝ่ายพันธมิตรธุรกิจ YouTube ประเทศไทย และเวียดนาม
Super Chat, Super Stickers and Super Thanks arrive in Thailand!
At YouTube, we believe creators and artists should be able to transform their passion into a business. We first kicked off these efforts over fourteen years ago with the launch of the YouTube Partner Program, and since then, we’ve rolled out a multitude of ways that creators can make money beyond ads.
In Thailand, we have been offering different ways for creators to monetize, including Channel Memberships. In fact, creators in Thailand have already been building great connections with their audience using channel memberships. The number of channels in Thailand that earn a majority of revenue from alternative monetization products in June 2021 saw an increase over 150% compared to the prior year. Also, in June 2021, YouTube channels in Thailand earned over 250% more revenue from channel memberships as compared to prior year.
To help creators and viewers in Thailand build even stronger connections, we are launching three new ways for creators to monetize in Thailand, Super Chat, Super Stickers and Super Thanks. Super Chat and Super Stickers will allow viewers to support their creators during livestreams and Premieres, while Super Thanks will enable fans to express their gratitude and show support on a video’s watch page. These Super products will help creators diversify their revenue stream while strengthening the relationship with their viewers.
- Super Chats are highlighted messages in the chat stream that stand out from the crowd to get even more of your favorite creator’s attention. Super Chats remain pinned to the top of chat for up to 5 hours, giving more airtime for your messages.
- Super Stickers allow viewers to buy cool stickers to connect with their favorite creators. Stickers come in different packs and languages, helping creators earn more money while also connecting with their audience.
- Super Thanks lets viewers support the creators and content they love by purchasing a Super Thanks on a video's watch page. Buyers also get to post a distinct, colorful and customisable comment in the video's comments section.
Viewers can purchase Super Chat, Super Stickers and Super Thanks at various points.
At YouTube, we’re committed to helping creators build great connections with their fans and to building more ways to help you to earn revenue. We can’t wait to see how you use Super Chat, Super Stickers and Super Thanks!
*Read more about Super Chat & Super Stickers eligibility, availability and policies here and Super Thanks eligibility, availability and policies here.
Mukpim Anantachai
Head of YouTube Partnerships, Thailand & Vietnam